A Conversation with Dr. Charlie T Kenny

With a bachelor’s degree from the University of Notre Dame and a Ph.D. in Psychology from Clark University, Dr. Kenny saw the application of his academic expertise to the commercial world early on. He founded the strategic market research firm, The Right Brain People, in 1972. 

Forty years later, his client list is a “who’s who” of major companies, including 22 of the top 40 advertisers on the Advertising Age list. Using two proprietary methods – Right Brain Research and Brand Strategy Development – Dr. Kenny has worked with more than 600 corporate clients and organizations in 225 product and service categories. Today he is recognized as one of the top consumer psychologists in the world.